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LinkedIn Thought Leadership
strategy & execution

Build executive voice. Fuel credibility. Surface in AI.

This is a critical moment for CEOs, executives, and business leaders. Transparent communication during times of uncertainty builds trust, stabilizes stakeholder confidence, and strengthens brands. A recent study by Edelman found that 61% of people trust corporate leaders more when they communicate transparently about challenges. Too many executives today are using AI to churn out content that says nothing new. AI can summarize industry trends, compile data and package information, but it doesn’t challenge conventional wisdom, offer bold opinions or take risks. But that’s what real thought leadership requires. Your clients, buyers, employees, stakeholders – they all want to hear from you, not a machine. 

Cori Howard Communications | Media Relations & AI Strategy

Cori helps leaders, executives and CEOs turn insight into influence—with credibility, consistency and content that connects and changes. An award-winning journalist, author and ghostwriter, she knows how to turn compelling ideas into powerful posts for maximum reach, exposure and AI searchability.

One of few specialists in LinkedIn thought leadership strategy and implementation, she creates monthly content programs tailored to elevate your leadership bench—positioning your CEO, founders, or spokespeople as trusted experts in their field.

Every post builds your reputation, expanding your digital footprint so that when people search for you, they find thoughtful, engaging stories about what you do and why. This helps ensure your content speaks to the right people, at the right time, with the right message.

Why it matters now:

  • AI tools now use LinkedIn as one of the top four sources for corporate reputation and visibility
  • Thoughtful content on LinkedIn builds trust with investors, media, stakeholders and partners and often leads to new relationships and deals
  • Consistent, regular posts boost organic reach, SEO value, and AI discoverability

Services: 

  • Strategic content planning aligned with brand, audience and industry trends
  • Executive LinkedIn bios optimized for AI and human readers
  • Monthly or quarterly content strategy tailored to your business
  • Ready-to-post articles with thought provoking narratives
  • Performance tracking and LLM discoverability audits
  • Engagement strategies to grow your network and strengthen your digital footprint

Proven Results

  • Cori’s clients have secured media interviews, speaking engagements, and new business leads directly from their LinkedIn presence.
  • Cori’s executive thought leadership approach helps clients navigate major community issues with clarity and conviction.
  • Track what matters: engagement rate, reputation growth, stakeholder sentiment, and qualitative wins.

Let’s Build Your Leadership Platform

And create a LinkedIn strategy that drives trust, coverage, and deal flow.

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